Audience/Marketing Data & Data Enhancement

Omnicom Takes Data-Driven Marketing To The Next Level With Launch Of "Omni"
Audience/Marketing Data & Data Enhancement, Data Management

Omnicom Takes Data-Driven Marketing To The Next Level With Launch Of “Omni”

Omni Drives People-Based Precision Marketing at Scale Across Creative, Media and CRM NEW YORK, July 12, 2018 /PRNewswire/ — Leading global marketing and … 0
Account Based Marketing (ABM)
Audience/Marketing Data & Data Enhancement, Data Management

Practical Tips to Deal with Account-Based Marketing (ABM)

Are you struggling with Account-Based Marketing (ABM)? Here are few crucial tips to get you started. It would help you … 0
Product Experience Management (PXM)
Audience/Marketing Data & Data Enhancement, Data Management

Akeneo launches new Product Experience Management (PXM) solution

Akeneo announced updates and new products to its flagship PIM (Product Information Management) solution designed to enable enhanced PXM (Product … 0
technology change marketing in 2018
Audience/Marketing Data & Data Enhancement, Data Management

How will technology change marketing in 2018?

We are living in a digital world that has seen marketing take different forms. Marketing is all about understanding the … 0
adobe Attribution IQ
Audience/Marketing Data & Data Enhancement, Data Management

Adobe adds Attribution IQ- A New Feature in the System.

Adobe has recently added Attribution IQ, smart speakers and travel industry feature to provide marketers with exclusive tools for following … 0