Data Management
Data Management, Marketing Analytics, Performance & Attribution
Return Path Reaffirms Commitment to Equality and Diversity with Donation to Groundbreaking Documentary Film Project
Support for Pioneers in Skirts documentary highlights Return Path’s ongoing efforts to build and maintain a “People First” culture. NEW … 0Business/Customer Intelligence & Data Science, Data Management
A Transformational End-to-End Platform Launched by Toluna, which gives Consumer Insights
Toluna, an industry leader provides the consumer insights for the on-demand economy, has undergone a corporate rebrand which highlights its … 0Business/Customer Intelligence & Data Science, Data Management
Scala Brings in Innovative Digital Ticketing Video Wall in Victoria and Albert Museum
Scala the member of leading digital marketing company STRATACACHE, delivers an interactive video wall which would work as an impressive vending … 0Data Management, iPaaS, Cloud/Data Integration & Tag Management
A Week filled with GDPRs: TrustArc expanding its channel program, Qualys adding new features to its SAQ, a cloud-based app and much more.
A quick look at the week where many companies adapted to the new General Data Protection Regulation(GDPR). TrustArc expanded the … 0Business/Customer Intelligence & Data Science, Data Management
Latest NPR story on geotargeting threatens the environment
Here’s latest NPR story where hospitals were geotargeted with personal injury attorneys to feed ads promoting lawsuits to the patients. … 0Customer Data Platform, Data Management
Startup conDati launches a unique approach that translates marketing data to marketing insights
conDati, a startup dealing with futuristic data analytics declare its latest flagship service, conDati Marketing Anaytics that works on a … 0Business/Customer Intelligence & Data Science, Data Management
How will martech cope up the challenge of the conflicted legislative landscape?
The business landscape changes rapidly which causes the digital marketers to change their marketing approach. The new innovations, change in customer’s … 0Data Management, Marketing Analytics, Performance & Attribution
5 common mistakes that PPC marketers make
“To err is human” PPC marketers are humans, so they tend to make mistakes in the campaigns. However, these mistakes … 0Data Management, Predictive Analytics