Guest Blogs
Guest Blogs
5 Ways a CDP Establishes Trust in Data with Customers
Customer trust in data is essential for several reasons. Find out why and how a CDP establishes trust in data with customers in this article!Guest Blogs
Customer Centricity: How to Grow and Retain Your Customer Base
Customer centricity is incredibly valuable and critical in our world today. Find out how to grow and retain your customer base in this article!Guest Blogs
Revolutionizing Marketing Strategy: The Future of Segmentation, Targeting, and Positioning in 2023
Marketing is not only essential to your business, but it’s also a hugely lucrative industry. The digital advertising and marketing …Guest Blogs
Value Selling and the Recession-Proof Toolbox
Pitches become conversations. Hesitation becomes confidence. “No decision” becomes a conversion. Regardless of the economic climate, the plight of B2B …Guest Blogs
How Dunelm transformed disconnected customer data, into ‘targeted gold dust’
Challenge: Dunelm needed to unify their disparate ‘owned’ first-party data on a single platform and make it actionable. Solution: Dunelm …Guest Blogs
How B2B Companies Can Jumpstart a Digital Commerce Program
B2B brands are often years behind their B2C counterparts in digital transformation. Most successful B2C companies long ago recognized that …Guest Blogs
The Importance of Understanding Mindsets in a Post-Covid-19 Travel Sector
Discover the significance of mindset awareness in the travel industry post-Covid-19. Learn how it impacts the way people travel and how businesses can adapt.Guest Blogs
3 Things You Must Know About PPC in 2023
Is 2023 as scary as they say for online advertising? Find out what to expect in the new year and how to prepare your strategy for the changes to come.Guest Blogs
The Present and Future of Travel Marketing
It’s difficult to start any piece about the hospitality sector post-pandemic without resorting to clichés about ‘unprecedented disruption’ and the …Guest Blogs
The Role of Design in Data Visualization – Creating Visuals that Communicate Insights Effectively
If you’re a business professional, you’ve probably created more than one business report on the progressing changes in your company. …Guest Blogs
How To Create An Accessible Online Platform & UX
As a business, being accessible online is vital to enable all customers to buy your products and use your services, …
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